传承经典艺术 引领市场趋势
From the Classic to the Contemporary, Leading Market Trends
——艺术北京2009•经典艺术博览会盛大开幕
Art Beijing 2009 • Fine Art Fair Is Coming Soon
（Sep.29, 2009）
在国际金融危机的大背景之下，以及面对着内部格局变动的双重压力，中国虽面临挑战，但并非没有机会。“中国概念”实为一个文化、经济与政治三个接口的体系，同时中国作为新兴市场的代表，在艺术市场领域，像在经济领域一样越来越激起世界人民的热情。尤其是经典艺术,无论在技法和观念上都在美术史上奠定了地位，然而这种价值是与长久的人文历史情感息息相关的，经典艺术市场虽然一直没有爆炸性的增长，但其持续稳定的成长以及在金融危机之下表现出的抗跌性又重新吸引人们的关注。无论是市场表现或从学术角度都重新成为时下热门话题，而且经典艺术市场其有限的资源相对于整体市场而言往往具有“避风港”的重要意义。
Under the dual pressures of international financial crisis as well as domestic pattern changes, China is facing challenges, but opportunities outnumber challenges. “Chinese Concept” is indeed a system combined with culture, economy and politics. Meanwhile, China is a representative in emerging markets. China has made great achievements in art market, like its economic construction, arousing enthusiasm of people around the world. In particular, classical art, both in techniques and concepts, has established its status in art history which is deeply influenced by the profound accumulation of humanities and history. Although classical art market did not experience an explosive growth, its steady growth and falling resistance have attracted people's attention under the financial crisis. From the view of market performance or academic study, classical art once again becomes a hot topic nowadays. Compared with the overall market, the significance of classical art market lies in its limited resources and the function of "safe haven".
“艺术北京”作为北京市成功的大型国际文化活动，也是北京市文化创意产业之高端项目，深受国际艺术界瞩目。2009年11月6日至9日，由世界领先的豪华汽车品牌梅赛德斯-奔驰鼎力支持的“艺术北京2009——经典艺术博览会”将在北京全国农业展览馆隆重拉开帷幕。作为世界上第一辆汽车的缔造者，120年来，梅赛德斯-奔驰以创造最富魅力、最受赞誉的“汽车艺术品”而闻名于世，并始终不遗余力地支持着对社会有积极影响的艺术作品与艺术家们。此次助力“经典北京”，就是梅赛德斯-奔驰重视促进中国文化艺术发展的成果之一，也充分体现了梅赛德斯-奔驰对中国市场的长期承诺。届时，“经典北京”将成为继“当代北京”、“影像北京”之后的又一高端艺术品牌，通过全方位地整合中国以至世界范围内的经典艺术资源，弥补国内乃至整个亚洲地区经典艺术博览会的空缺。经典北京将直面产业特征，紧随市场趋势，以专业的策划和全方位的服务引起了业内的高度关注。自今年4月份招商起 ，展商报名的热烈情况在规划之初始料未及，在短短的半年之内，已经有包括两岸三地、日韩、东南亚、欧美的众多经营经典艺术的画廊报名参展，还有一些高端画廊仍在接洽当中，画廊和艺术机构无论对经典艺术市场的前景还是对首届经典北京的对于艺术资源以及市场资源的整合能力都抱有坚定的信心，目前报名参加的画廊已经完全超过了展位数量，届时，经典北京将携手众多艺术经营力量，“弘扬东方精神，传承民族文化”，为新中国六十华诞献礼。
Art Beijing is not only a large-scale international cultural event, but also a high-end project of Beijing’s cultural and creative industry, which will draw the attention of international art community. Art Beijing 2009 • Fine Art Fair supported by worldwide leading luxury automotive brand Mercedes-Benz is expected to be held in the National Agricultural Exhibition Center in Beijing on November 6, 2009. As the manufacturer of the very first car in the world, Mercedes-Benz has been famous for its creation of the most charming and popular “Automotive Artworks” in the past 120 years with its long-term support to the influential artworks and artists. The partnership with Fine Art Beijing results from the emphasis on promoting the development of Chinese culture and arts definitely, and indicates the long-term promise on the Chinese market of Mercedes-Benz. On the occasion, Fine Art Beijing will become another high-end art brand, following Art Beijing Contemporary Art Fair and Photo Beijing. It will fill a gap in professional Fine Art Fair in China and even Asia. Fine Art Beijing will explore market characteristics and follow market trends with professional planning and all-round services, which will inevitably become the focus of the circle. The passion of exhibitors was unforeseen when merchant invitation was carried out this April. In a short span of six months, many classical art galleries from Chinese mainland, Taiwan, Hong Kong, Japan, Korea, Southeast Asia, Europe and the United States registered for the exhibition. Now we still contact some high-end galleries. Exhibitors of galleries and art institutions have firm confidence in the prospects of classical art market and the integration ability of art market resources at the first Fine Art Beijing. Currently, the number of registered galleries has exceeded the planned booths. When the time comes, Fine Art Beijing will join hands with a number of art businesses to “Reinvigorating the Spirit of the East, from the Classic to the Contemporary”, giving the present for the 60th anniversary of new China.
